Tips in Taking Apparel Photos That Would Sell

The style and price of your products are not the only factors that determine whether it will sell or not. Aside from good product description, product photography also plays a huge role when it comes to attracting more customers into buying your products. The product photos are the first ones your customers will see so it is important that they look appealing and interesting to them. Here are some tips to help you capture beautiful product photos and how to enhance them too.

Prepare the Product

Whether it is a lovely dress or a pair of sneakers, it is important that they are prepared well before the photoshoot. See to it that the product is clean and free from any blemishes as much as possible. Remove anything that could cause a distraction to anyone who views it. In case something has escaped from your inspection like a small patch of dirt or crease, there’s no need to worry anymore since you can simply use photo editing to make it look perfect. Click here for the best product photo editing service for your ecommerce shop.

Prepare the Studio

You don’t need expensive equipment to create a good product photography studio. Just invest on the basics such as a camera, tripod, adhesive tape, seamless paper for background and natural light source. When choosing a backdrop for your photos, it is best to go for white or grey colours since the viewer can focus on the beauty of the product itself. A DSLR camera is a good investment for your shop but you can also use your phone if you don’t have it. Be sure to mount it on a tripod for stability when taking photos.

Light Source

The positioning of your light source affects the quality of your product photos. If you’re planning to use natural light, simply place your photography setup near a window. If you don’t have a window, you can use any light source with an umbrella to soften and disperse the light.

Use a Mannequin

Prepping clothes on a mannequin before photoshoot makes it look good on the photo. It gives the customers the idea on how the garment will fit when being worn, inspiring them more to buy it if it looks good. If you don’t like the idea of using mannequins, you can go for a technique called the invisible mannequin. After a series of shots, the mannequin will be removed from the photos leaving a 3D looking image of your product that shows its fit and shape.

Take Multiple Shots

When all is set, it’s now time to start snapping some photos. Take a series of shots in different angles to give your customers more ideas on how the item looks like. Don’t forget to take close-up shots of minor details on the garment such as the embroidery pattern, beading, and many more.

You don’t need an expensive photography studio to create lovely product photos. With these tips, you can surely get product photos that will definitely sell.

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